Small businesses need CSR too

Small Business

Small and mid-sized businesses have just as much to gain from CSR program investments as large, Fortune 500 enterprises. CSR investments enhance company reputations and brands, while also improving employee retention and increasing everyone’s quality of life.

Add to that, small businesses are the proven number one source of job creation in this country. Whether supporting Little League through team sponsorships, sending an employee team to clean up a park, or reducing carbon footprints by offering work-from-home policies, SMALL businesses can make a BIG difference in our communities.

10 12, 2020

A CSR Software Update for 2021

A CSR Software Update for 2021

By Gary Carr|2021-02-19T13:13:20+00:00December 10th, 2020|

Wow. It's been two and half years since I first wrote a post titled "The CSR SaaS Industry is Growing Up". In that post, I focused on events such as capital infusion and business consolidation that demonstrate maturity in a niche software sector. I'm long overdue for a CSR software update. A lot has been [...]

30 08, 2019

Workplace Giving Innovation Points to a Bright Future

Workplace Giving Innovation Points to a Bright Future

By Gary Carr|2019-08-30T18:59:40+00:00August 30th, 2019|

"Workplace giving innovation" is a three-word phrase that we do not use often enough in our industry. That is changing. News of workplace giving innovation keeps popping up this summer. So rather than wait for an end-of-year "trends wrap up" blog post, I thought I should share the good news now. With fall just around [...]

18 04, 2019

Charitable Giving, CSR and Small Business: The Fix is In

Charitable Giving, CSR and Small Business: The Fix is In

By Gary Carr|2019-04-19T00:54:32+00:00April 18th, 2019|

Charitable giving, CSR and small business have been disconnected for too long. And that means that 90 million working Americans lack access to charitable giving, volunteering and other programs created to promote Corporate Social Responsibility (CSR). It is time to fix this. As an industry, we have the knowledge, experience and technology to make this [...]

25 02, 2019

Blackbaud Buys YourCause: What’s next for CSR SaaS?

Blackbaud Buys YourCause: What’s next for CSR SaaS?

By Gary Carr|2019-04-17T18:05:20+00:00February 25th, 2019|

CSR SaaS just took another big leap forward as an industry. I hope you took note, because a lot is happening within CSR that is going to impact all of us for the next ten years. The industry continues to grow up. And the story keeps getting better. CSR SaaS has been a niche industry [...]

30 01, 2019

Gillette Got it Wrong – Plus Two More 2019 CSR Trends NOT to Follow

Gillette Got it Wrong – Plus Two More 2019 CSR Trends NOT to Follow

By Gary Carr|2019-01-30T17:29:13+00:00January 30th, 2019|

Two weeks ago, Gillette launched a new advertising campaign and in the process made its brand the centerpiece of controversy. Maybe that was the intended consequence - to generate conversation about a brand that has been struggling to regain lost marketshare. But if that is the goal, does Gillette really want to create controversy from [...]

18 12, 2018

A Christmas Wish for CSR 2019

A Christmas Wish for CSR 2019

By Gary Carr|2018-12-19T19:11:06+00:00December 18th, 2018|

Soon blogs across all industries will be awash with predictions of trends for 2019. As I reflected on one year coming to a close and prepare for the new, I decided not to predict a trend. Predictions for a new year, after all, are totally dependent on market forces to sort out over the next [...]

3 12, 2018

Is Workplace Giving Dead or Alive? You Decide

Is Workplace Giving Dead or Alive? You Decide

By Gary Carr|2018-12-03T20:00:26+00:00December 3rd, 2018|

If I told you that workplace giving is stuck in winter with no spring in sight, would you agree or disagree? Do you sometimes wonder what is going on in our industry? Are we reaching more donors, more volunteers? Is workplace giving dead or alive? Adding to the uncertainty, there has been a fair amount [...]

6 07, 2018

We Need a “Workplace Giving Challenge”

We Need a “Workplace Giving Challenge”

By Steve Greenhalgh|2018-07-06T17:41:02+00:00July 6th, 2018|

Sometimes we just need to change our way of thinking about something. And Workplace Giving is no exception. For more than a decade in the CSR industry, we have talked about "raising $4 billion or more in the workplace". That is our commonly cited fundraising number. Sounds like a lot of money, right? Well, maybe [...]

16 01, 2018

Tax Cut Impact: The Very, Very Early Returns

Tax Cut Impact: The Very, Very Early Returns

By Gary Carr|2018-01-16T22:42:42+00:00January 16th, 2018|

The tax cuts are reality. Political discourse about the tax cuts is a mess. Either the tax cuts will destroy the country and drive us all into poverty, or they will lift the economy to unseen heights and pay off the national debt. At CSR Matters, we think the truth lies somewhere in the middle [...]

2 01, 2018

Data is a Service: the ONE Service You Absolutely Need for 2018

Data is a Service: the ONE Service You Absolutely Need for 2018

By Gary Carr|2018-01-02T17:11:33+00:00January 2nd, 2018|

Data continues to get a lot of attention these days. Data is "the currency of the 21st century", "the new oil”, the one asset without which organizations cannot survive. CSR Matters agrees with those assessments, but we would encourage our CSR colleagues to think one step further: Data is also the one service your corporate [...]

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