CSR Trends

Are you keeping up with the latest CSR trends? Well don’t worry, we do that for you. Just keep an eye on our blog … or better yet, give us a call.

18 04, 2019

Charitable Giving, CSR and Small Business: The Fix is In

By |2019-04-19T00:54:32+00:00April 18th, 2019|

Charitable giving, CSR and small business have been disconnected for too long. And that means that 90 million working Americans lack access to charitable giving, volunteering and other programs created to promote Corporate Social Responsibility (CSR). It is time to fix this. As an industry, we have the knowledge, experience and technology to make this [...]

30 01, 2019

Gillette Got it Wrong – Plus Two More 2019 CSR Trends NOT to Follow

By |2019-01-30T17:29:13+00:00January 30th, 2019|

Two weeks ago, Gillette launched a new advertising campaign and in the process made its brand the centerpiece of controversy. Maybe that was the intended consequence - to generate conversation about a brand that has been struggling to regain lost marketshare. But if that is the goal, does Gillette really want to create controversy from [...]

18 12, 2018

A Christmas Wish for CSR 2019

By |2018-12-19T19:11:06+00:00December 18th, 2018|

Soon blogs across all industries will be awash with predictions of trends for 2019. As I reflected on one year coming to a close and prepare for the new, I decided not to predict a trend. Predictions for a new year, after all, are totally dependent on market forces to sort out over the next [...]

2 07, 2018

Here Comes the Flexible Giving Account: An Interview with Dan Rashke

By |2018-12-18T20:58:51+00:00July 2nd, 2018|

What if we could do for charitable giving what the 401k has done for retirement savings? Well, maybe we can! Enter the Flexible Giving Account. A Flexible Giving Account, or FGA, is a pre-tax payroll deduction that would make it easier for employees to give to charity while creating much needed incentives for employees and [...]

18 06, 2018

Increase Employee Participation: Change the World 1% at a Time

By |2018-06-18T19:49:17+00:00June 18th, 2018|

One percent of anything doesn't sound like much, does it? For example, in the CSR world, if I wrote a blog article every week about how important a 1% increase in employee participation is, how quickly would you tune me out? After all, is a discussion about employee participation worth the effort if all we [...]

23 05, 2018

Faith and Workplace Giving: a CSR Success Formula (Really?)

By |2018-05-24T18:44:48+00:00May 23rd, 2018|

Faith is a touchy subject when it comes to the workplace. Critics tell us that faith has no place in the workplace, that faith is a private matter. Employers often fear that "faith and the workplace" means employees will proselytize. Corporate lawyers tell HR to stay away from the subject. And many people simply worry [...]

10 05, 2018

From Fundraising To Fund-catching – How did we get here, and what do we do?

By |2018-05-10T20:31:05+00:00May 10th, 2018|

I must admit, I had not heard the term "fund-catching" until we were talking with a friend at a leading nonprofit about their challenges working with fundraising data from CSR and other online giving platforms. She said: When it comes to CSR and workplace giving, we feel like we are no longer fundraising, just fund-catching. [...]