Charities care a lot about your CSR programs. The problem, however, is that all too often, charities are regarded as just a “recipient of funds” and not a “partner to your program success.
But you can change that.
Developing strong charity relationships is important to the success to the charitable giving initiatives in every CSR strategy. Charity affiliations can help promote your brand, excite employees, and demonstrate your commitment to better communities to all of your stakeholders.
I must admit, I had not heard the term "fund-catching" until we were talking with a friend at a leading nonprofit about their challenges working with fundraising data from CSR and other online giving platforms. She said: When it comes to CSR and workplace giving, we feel like we are no longer fundraising, just fund-catching. [...]
Today's CSR match: technology versus charities. With a corporate giving program manager as the referee. Does this feel familiar? Too often, it is reality. But it shouldn't be. Instead of technology versus charities, all stakeholders in our workplace giving and CSR programs should be celebrating success. We should never be talking about anybody versus anybody [...]
